In Senshu, Osaka, towels have been made for over 130 years using the abundant water that flows from the Izumi Mountains. The groundwater is pumped from 200 meters underground and has never dried up, flowing continuously.

When towels first came to Japan in the early Meiji period, bleached cotton towels, commonly known as tenugui, were the primary means of wiping away moisture, and towels quickly became popular due to their high absorbency. Satoi Enjiro, who ran a cotton textile business in Senshu, was fascinated by the functionality of towels and set out to develop a towel loom, which he succeeded in. This was the first towel manufacturing in Japan.

The Sano region of Osaka (now Izumisano City) is a region where cotton cultivation flourished due to its warm climate, and the textile industry also developed using the water resources from the Izumi Mountains. The industry continued even after the shift from bleached cotton to towel production. The history of Senshu towels stretches back over 130 years, preserving the highly absorbent "post-bleaching" manufacturing method, evolving techniques, and incorporating ingenuity.